Firstly, before we begin sharing our findings – we’d like to start off by saying that we feel for and we’re hurting for everyone affected by this horrible virus. In moments like these, we also say “Business is secondary, family and health come first.”
We’re getting calls, every other minute – asking if the bubble and “glory days” of eCommerce is coming to end; our answer – Yes but NO. We are not just being optimistic and hallucinating due to unexpected amounts of “quarantining” – we have actually been making massive strides leading our clientele to financial and brand stability during this trying time. How you may ask? See below!
Relationships Are Everything!
When we begin working with a new client, the first thing we ask is how engaged their existing customers are – if they don’t have any customers, we work out an actionable plan to retain them in the future. Now, say you have your customers in place. We suggest the following moves to keep your sales figures and ROI up!
In short, yes – sales figures might see a bit of a drop, but that in itself might just be the wrong outlook. Spend this time to form proper customer relationships and strategize for the better days. eCommerce will have a dip for now, but we cannot begin to tell you how many of our clients are beginning to analyze and assess ways to grow when this thing is over.
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